Almost 24 hours after Twitter changed its blue bird logo to a poorly cut-out image of a dog meme popularized by cryptocurrencies, the company’s billionaire owner, Elon Musk, has still provided no explanation or justification.
Users noticed that the blue bird logo on Twitter’s homepage and loading screen had been replaced with the Shiba inu image associated with the Dogecoin memecoin cryptocurrency on Monday, US time. Neither Twitter nor Musk acknowledged the change for several hours.
An apparently unrelated bug that surfaced at the same time, one of an increasing number in Twitter’s user interface, removed the ability to tell which tweets had been retweeted on your timeline, adding to the confusion.
In typical Musk fashion, he eventually tweeted a meme noting the change, followed by the closest explanation he has given: a reference to a joke made by a follower in March 2022 suggesting that he buy Twitter and replace the logo with Doge.
In response, the official Dogecoin account tweeted: “Very currency. Wow. A lot of money. How Much Money? “How Crypto.” An email requesting comment from Twitter’s press office received only the automatic response, a single poo emoji, which has been the company’s public relations response since late March.
Some users speculated that it was an April Fool’s Day joke that the company was unable to deliver on time on April 1st.
Others wondered if it was an attempt to disseminate information about Musk’s court case. The change comes just days after Musk asked a US court to dismiss a $258 billion lawsuit filed against him by Dogecoin investors alleging a pyramid scheme.
According to the complaint, the plaintiffs claim Musk knew the cryptocurrency had no value since 2019, but promoted Dogecoin to profit from its trading in June last year.
“Musk used his position as the world’s richest man to operate and manipulate the Dogecoin Pyramid Scheme for profit, exposure, and amusement,” according to the complaint.
According to the plaintiffs, the sell-off of Dogecoin started when Musk appeared on Saturday Night Live and referred to Dogecoin as a “hustle” in a segment.
Musk and Tesla’s lawyers have called the lawsuit’s allegations a “fanciful work of fiction” based on Musk’s “innocuous and frequently silly tweets” about Dogecoin.
Last year, Musk announced that Dogecoin could be used to purchase Tesla merchandise.
Dogecoin’s value increased from US$0.079 to US$0.094 as a result of Twitter’s logo change, the currency’s highest value since November of last year.