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On Tuesday, over 300 people lined up outside of Apple’s store in Mumbai to take photographs with CEO Tim Cook, who opened the company’s first retail location there and emphasized the significance of the Indian market.
People gathered from all around the country in anticipation of the store’s opening celebration, which featured regional music and folk dancers.
Even though Apple products are accessible in India online, some fans had been waiting in line outside since the previous evening.
Purav Mehta, 30, said to Reuters that he was waiting for Cook to sign his packed, mint-condition iPod Touch that he had purchased on eBay and for the Apple Watch Ultra. “The fanboy inside me would not listen,” he said.
Many got their hair cut into the shape of the Apple logo, while others wore T-shirts in the co-founder Steve Jobs’ preferred style. One enthusiast even brought a 1984 model of the first Apple computer.
Aan Shah, 23, who traveled from the western industrial city of Ahmedabad for the opening in India’s commercial capital, said, “The vibe here is just different.”
Even so, just a small percentage of Indian consumers can afford Apple’s expensive smartphones, which only hold a 3% market share there.
A special ceremony on Monday marked the opening of the new store, which is housed in Reliance’s Jio World Drive mall. A number of Indian film and television stars were spotted meeting Cook that evening.
On Thursday, a second store is scheduled to open in Delhi, the nation’s capital. Later this week, Cook will meet with the deputy IT minister and Prime Minister Narendra Modi.
Even so, just a small percentage of Indian consumers can afford Apple’s expensive smartphones, which only hold a 3% market share there.
A special ceremony on Monday marked the opening of the new store, which is housed in Reliance’s Jio World Drive mall. A number of Indian film and television stars were spotted meeting Cook that evening.
On Thursday, a second store is scheduled to open in Delhi, the nation’s capital. Later this week, Cook will meet with the deputy IT minister and Prime Minister Narendra Modi.
Some of Apple’s goods, including the iPhone, are put together in India by Taiwanese contract electronics makers Foxconn and Wistron Corp. as the company works to expand its manufacturing presence there.
Additionally, it intends to produce iPads and AirPods in India.
