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AI-generated news anchor appears in Kuwait

KUWAIT CITY: A Kuwaiti media outlet has unveiled a virtual news presenter created with artificial intelligence, with plans to have it read online bulletins.

“Fedha” appeared as an image of a woman with her light-colored hair uncovered, wearing a black jacket and a white T-shirt on the Kuwait News website’s Twitter account.

“My name is Fedha, and I’m the first presenter in Kuwait to use artificial intelligence at Kuwait News.” What kind of news do you like to read? “Let us hear your thoughts,” she said in traditional Arabic.

The website is associated with the Kuwait Times, which was established in 1961 as the Gulf region’s first English-language daily.

According to Abdullah Boftain, deputy editor-in-chief for both publications, the move is a test of AI’s ability to provide “new and innovative content.”

Fedha said that in the future, he may adopt a Kuwaiti accent and present news bulletins on the site’s Twitter account, which has 1.2 million followers.

“Fedha is a popular, old Kuwaiti name that refers to the metal silver.” “We always imagine robots as silver and metallic in color, so we combined the two,” said Boftain.

According to Boftain, the presenter’s blonde hair and light-colored eyes reflect the oil-rich country’s diverse population of Kuwaitis and expatriates.

“Fedha stands for everyone,” he explained.

Her initial 13-second video elicited a barrage of social media reactions, including from journalists.

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